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	<title>adjustafresh - user experience design &#124; digital marketing strategy</title>
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	<link>http://www.adjustafresh.com</link>
	<description>Uncommon Sense</description>
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		<title>How The Web Will Reinvent Broadcast Television</title>
		<link>http://www.adjustafresh.com/2009/12/29/how-the-web-will-reinvent-broadcast-television/</link>
		<comments>http://www.adjustafresh.com/2009/12/29/how-the-web-will-reinvent-broadcast-television/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 04:06:30 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Technology]]></category>
		<category><![CDATA[Television]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=154</guid>
		<description><![CDATA[While the ability to open a web browser on my TV may be handy from time to time, the true power of web-enabled television will come from the fact that viewers will be required to register (with networks and/or individual content providers) to watch the shows that they're interested in.]]></description>
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		<slash:comments>3</slash:comments>
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		<title>My Take on Riding The Google Wave</title>
		<link>http://www.adjustafresh.com/2009/12/01/my-take-on-riding-the-google-wave/</link>
		<comments>http://www.adjustafresh.com/2009/12/01/my-take-on-riding-the-google-wave/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 03:21:07 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[User Experience]]></category>
		<category><![CDATA[google wave]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=134</guid>
		<description><![CDATA[It's been exactly two months since I received my Google Wave preview invitation, and began playing with the application.  Here's my take on using Wave to date - the good, the bad and yes, I have invitations for those of you who still feel like they can't live without it after reading my Wave experience.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Whole Foods &#8211; Using Twitter The Right Way</title>
		<link>http://www.adjustafresh.com/2009/11/26/whole-foods-twitter-the-right-way/</link>
		<comments>http://www.adjustafresh.com/2009/11/26/whole-foods-twitter-the-right-way/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 14:48:20 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Marketing Geniuses]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=127</guid>
		<description><![CDATA["So I went to @wholefoods this morning, and one of their employees gave me the bird. Happy Thanksgiving!" Whole Foods, who maintains an active Twitter presence, saw my tweet and wanted to make sure that I was just being snarky.]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Open Letter to Rage Against the Machine</title>
		<link>http://www.adjustafresh.com/2009/11/23/open-letter-to-rage-against-the-machine/</link>
		<comments>http://www.adjustafresh.com/2009/11/23/open-letter-to-rage-against-the-machine/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 02:12:39 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Marketing Geniuses]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Uncommon Sense]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=109</guid>
		<description><![CDATA[Dear Rage Against the Machine, which "Machine" exactly were you raging against? Was it the Sony corporation - the parent company of Epic Records, the machine that produced and distributed your albums? Was your rage directed toward the marketing geniuses responsible for convincing naïve white suburban teens that you were the angst-filled spokes-band for an anarchist counter-culture movement?]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Social Media &#8211; Filling The Void</title>
		<link>http://www.adjustafresh.com/2009/01/04/social-media-filling-the-void/</link>
		<comments>http://www.adjustafresh.com/2009/01/04/social-media-filling-the-void/#comments</comments>
		<pubDate>Sun, 04 Jan 2009 21:32:26 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncommon Sense]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=94</guid>
		<description><![CDATA[People are going to say bad/mean things about you.  It’s a fact of life.  It’s also something that prevents many businesses from participating in online communities and other websites that offer user generated content.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>2009: The Year of Customer Service</title>
		<link>http://www.adjustafresh.com/2008/12/24/2009-the-year-of-customer-service/</link>
		<comments>http://www.adjustafresh.com/2008/12/24/2009-the-year-of-customer-service/#comments</comments>
		<pubDate>Wed, 24 Dec 2008 21:27:02 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Uncommon Sense]]></category>
		<category><![CDATA[User Experience]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=92</guid>
		<description><![CDATA[In 2009, <em>businesses will live and die</em> by the level of customer service—designing memorable and positive user experiences—that they are able to provide.  The competition for customers’ attention and loyalty will be fierce, and simply cutting prices and expenses is not going to be enough to thrive or even survive during a global economic crisis.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What is a Designer?</title>
		<link>http://www.adjustafresh.com/2008/12/20/what-is-a-designer/</link>
		<comments>http://www.adjustafresh.com/2008/12/20/what-is-a-designer/#comments</comments>
		<pubDate>Sat, 20 Dec 2008 21:18:27 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Uncommon Sense]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=89</guid>
		<description><![CDATA[Sure, graphic designers can get a lot of credit and attention – like the lead singer of a rock band.  But without a strong supporting cast helping to define and execute the design, that graphic designer is singing a capella.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What’s Wrong With Easy? How to Achieve Simple Goals</title>
		<link>http://www.adjustafresh.com/2008/12/12/what%e2%80%99s-wrong-with-easy-how-to-achieve-simple-goals/</link>
		<comments>http://www.adjustafresh.com/2008/12/12/what%e2%80%99s-wrong-with-easy-how-to-achieve-simple-goals/#comments</comments>
		<pubDate>Fri, 12 Dec 2008 21:13:43 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Uncommon Sense]]></category>
		<category><![CDATA[User Experience]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=87</guid>
		<description><![CDATA[During the brainstorming process when our team was determining what to build, several ideas were presented—including mosaics, user interfaces, corporate logos, sculptures of food and immersive physical environments.  The ambiguity and complexity of each idea varied, but I noticed an interesting trend: many of the less abstract ideas were dismissed by members of the group as “too easy.” This got me thinking, what’s wrong with easy?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Best Practices For Maintaining Professional Profiles</title>
		<link>http://www.adjustafresh.com/2008/12/07/best-practices-for-maintaining-professional-profiles/</link>
		<comments>http://www.adjustafresh.com/2008/12/07/best-practices-for-maintaining-professional-profiles/#comments</comments>
		<pubDate>Sun, 07 Dec 2008 21:04:10 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Life]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Uncommon Sense]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=85</guid>
		<description><![CDATA[I was asked recently at work to provide some information about best practices for creating and maintaining public social networking profiles (namely LinkedIn and Facebook). Here’s what I came up with…]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is This Really The Future of The User Interface? Probably Not…</title>
		<link>http://www.adjustafresh.com/2008/11/15/is-this-really-the-future-of-the-user-interface-probably-not%e2%80%a6/</link>
		<comments>http://www.adjustafresh.com/2008/11/15/is-this-really-the-future-of-the-user-interface-probably-not%e2%80%a6/#comments</comments>
		<pubDate>Sat, 15 Nov 2008 18:24:30 +0000</pubDate>
		<dc:creator>Scott</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://www.adjustafresh.com/?p=82</guid>
		<description><![CDATA[This is cool. Oblong Industries has developed an operating system, or “spatial operating environment,” called g-speak.  If you’ve seen the Tom Cruise, Steven Spielberg film, Minority Report, g-speak will look familiar.  Check out this impressive demonstration:

g-speak overview 1828121108 from john underkoffler on Vimeo.
Pretty amazing, huh?  The visual impact of this human computer interaction is brilliant [...]]]></description>
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		<slash:comments>0</slash:comments>
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